You've got to hand it to them, the way they played the internet today was great.
Square Enix's Wada comes on stage to show up some of his games coming to the Xbox 360, which are great but seen before.
Then Microsoft's Don Mattrick comes back to thank Wada and close out the press conference.
But oh wait, says Wada, there's just one more thing.
Bam, Final Fantasy XIII on X360.
Chaos ensues on the internet.